Gaggenau: the difference is craftsmanship

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Gaggenau: the difference is craftsmanship
Universal Magazines
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Design as artistic engineering:

The creation of the appliance begins with the grounded concept of function. The design must perform exceptionally and unfailingly. The designer’s vision facilitates this function, yet inspires so much more. It can challenge engineering, it can innovate, but only in order to genuinely benefit the design conscious private chef. This is functional objet d’art.

Giving the metal purpose:

Whether we are expertly guiding the latest laser cutter or painstakingly hand polishing, there is always invaluable return upon the investment of so many skilled man-hours into our work. That is, the creation of a product with something akin to a soul.

Digital artisans:

We are as committed to craftsmanship today as we were over 300 years ago. Which is not to say we are behind the times. As artisans, we relish skillfully utilising the latest technology. We created a clean room in the middle of our Lipsheim factory to hand build our signature and highly advanced TFT touch displays.

Hand making our mark:

Of the 840 processes involved in assembling our refrigerators, 813 are by hand while our iconic 90cm wide ovens have been assembled by hand for over 30 years. Even our baking stones have our name hand-stamped into them.

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Publish at: , last modify at: 05/08/2019
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